wwf.ca 70 B
🛡️ SEO 64 🤖 GEO 88 ⚡ Perf 40 🏗️ Arch 72

wwf.ca — Global SEODiff Score 70/100

wwf.ca
📊

wwf.ca shows strong AI visibility with an ACRI of 83/100, outperforming 97% of indexed domains. Compared to other infrastructure sites (avg score: 58), wwf.ca performs above the benchmark, suggesting strong competitive positioning in AI search. Content is delivered server-side, meaning bots and AI agents can parse the full page without executing JavaScript. With a 4.2× bloat ratio, the page delivers its content without excessive boilerplate, giving AI systems a clean extraction path. Only 1 schema block is present — adding Organization, WebSite, and Breadcrumb schemas would significantly improve structured data coverage. Robots.txt grants unrestricted access to the key AI user-agents, which is the strongest starting position for AI visibility.

70
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (40) is your bottleneck.
🎯 Top Fix: Add HSTS header → +2 pts
🔬 Automated SEODiff Assessment · Snapshot: Feb 27, 2026 · 📋 API
📈 ACRI Trend 3 snapshots
Feb 23 Feb 27
🔔 Recent AI Indexing Activity
No recent changes detected by adaptive crawler.
Does your site score higher than wwf.ca?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)64 × 0.25 = 16.0
🤖 AI Readiness / GEO (40% weight)88 × 0.40 = 35.2
⚡ Performance (20% weight)40 × 0.20 = 8.0
🏗️ Architecture & Trust (15% weight)72 × 0.15 = 10.8
Weighted sum = 16.0 + 35.2 + 8.0 + 10.8
Global SEODiff Score = 70 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
100
Rendering
avg 93
95
Structure
avg 36
2
Schema
avg 9
85
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 13%
Rank #129527
-9 pts
Gap
AI (ACRI)
Top 3%
Score 83/100

wwf.ca is more visible to Google than to AI models. There's room to improve AI discoverability to match your search reputation. ACRI measures technical crawler readiness. Read the methodology →

Why wwf.ca ranks here

Tech stackWordPress
RenderingSSR
Schema coverage1 blocks
Token bloat4.2×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

64/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

35 chars
Good length

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

150 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✗ Exactly 1 <h1> tag — found 7
  • ✓ Has <h2> headings — found 6
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://wwf.ca/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en-US
  • ✓ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — World Wildlife Fund Canada | WWF.ca
  • ✓ og:description — WWF-Canada is a science-based conservation organization working to conserve species at risk, protect threatened habitats and address climate change.
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

88/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
wwf.ca
77
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 0%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 95/100 — Excellent
Structured Elements 305 elements (305 lists, 0 rows, 0 headers)
Total Words1125
Raw Density27.1%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

2/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
✅ Article
✅ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

74
AI Extractability
Low
Crawl Cost
None
Blocklist Risk
Extractability74/100 — AI models can easily extract answers from this page
Crawl CostLow (30/100) — efficient for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

23%
🗑️ 77%
Useful Content (33.5 KB)Bloat (107.0 KB)
Token Bloat Ratio4.2× — Lean

Multimodal Readiness

Visual Context52% Optimized for Vision
Image Alt Coverage12 / 23 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

20 Entropy
Poor Token Bloat: High
Noise Ratio: 76.2% · SNR: 0.31 · Signal: 8576 / Noise: 27386 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

A local LLM (mlx-community/Qwen2.5-7B-Instruct-4bit) analyzed the extracted content of wwf.ca and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Conserving species, protecting habitats, addressing climate change
Target Audience
Individuals, organizations, and governments
Pricing Model
⚠ SEMANTIC VOID
Model: mlx-community/Qwen2.5-7B-Instruct-4bit · Analyzed: 2026-02-26 · Data extracted from the site’s main content via strict JSON prompting.

🔧 Tech Stack

FrameworkWordPress
AI-Readiness Score85/100
Servercloudflare
CDNcloudflare
HTTP Status200
Load Time2441 ms
Raw HTML Size140.5 KB
Visible Text Size33.5 KB

Performance & Speed

40/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

2441 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1123
DOM nodes
140 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=15552000, must-revalidate
  • ✓ CDN cache status → DYNAMIC
  • ✓ CDN detected → cloudflare

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

72/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://wwf.ca/sitemap_index.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

175
internal links
88
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en-US
  • ✓ Meta viewport for mobile
  • ✗ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 77/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for wwf.ca
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/wwf.ca" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=wwf.ca" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 987 pages · Deep-10

Homepage ACRI
77
Single-page score
-11
Moderate hidden bloat
Δ delta
Site-Wide ACRI
67
Avg across 987 pages · Range 44–85
🔍
Hidden Bloat Detected

Homepage scores 77, but internal pages average only 67 — a -11-point gap. Blogs, docs, and legacy content are dragging down AI readability site-wide.

Topical Cohesion
4%
Topical Drift
TF-IDF cosine similarity
Total Words
853889
Avg Bloat
32.5×
RAG Fractures [?]
2
⚠️
2 RAG-Chunking Fractures Detected

Poorly formatted tables or pricing grids on 2 pages will be split incorrectly during RAG chunking, causing AI models to hallucinate prices and features.

Page Type ACRI Token Bloat Words Status
https://wwf.ca/stories/responses-to-questionnaire-to-the-federal-parties-on-environmental-priorities/
Responses to Questionnaire to the Federal Parties on Environmental Priorities - WWF.CA
pricing 85 7.9× 4118 ⚠️ RAG Fracture
https://wwf.ca/fr/stories/reponses-des-partis-federaux-au-questionnaire-sur-les-priorites-environnemenatles/
Réponses des partis fédéraux au questionnaire sur les priorités environnemenatles - WWF.CA
pricing 85 6.8× 4998 ⚠️ RAG Fracture
https://wwf.ca/fr/stories/mesure-carbone-nouveau-brunswick/
Au-delà des mesures : pourquoi — et comment — les communautés du Nouveau-Brunswick calculent-elles le carbone? - WWF.CA
pricing 75 15.4× 1679 💰 Pricing
https://wwf.ca/fr/stories/du-risque-a-la-resilience-lhistoire-du-gorille-des-montagnes/
Du risque à la résilience : l’histoire du gorille des montagnes - WWF.CA
pricing 75 15.3× 1653 💰 Pricing
https://wwf.ca/fr/stories/une-expedition-menee-par-des-femmes-inuites-pour-partager-les-connaissances-des-netsilikmiut/
Une expédition menée par des femmes inuites pour partager les connaissances des Netsilikmiut - WWF.CA
pricing 75 14.4× 1853 💰 Pricing
https://wwf.ca/fr/stories/50-recits-4/
50 récits: Collectivités et conservation - WWF.CA
pricing 75 18.1× 1285 💰 Pricing
https://wwf.ca/stories/facts-about-caribou-and-reindeer/
Same species, different stories: The facts about caribou and reindeer - WWF.CA
pricing 75 12.2× 2088 💰 Pricing
https://wwf.ca/fr/stories/a-la-recherche-des-baleines-nordiques-carnet-de-terrain-dune-expedition-de-recherche-a-la-baie-creswell-au-nunavut-1re-partie/
À la recherche des baleines nordiques : carnets de terrain d’une expédition de recherche à la baie Creswell, au Nunavut (1re partie) - WWF.CA
pricing 75 17.5× 1462 💰 Pricing
https://wwf.ca/stories/arctic-species-conservation-fund-2019/
High-tech and Indigenous knowledge join forces to protect the melting Arctic’s most at-risk animals - WWF.CA
pricing 75 17.5× 1364 💰 Pricing
https://wwf.ca/fr/stories/creusons-limportance-de-la-sante-des-sols/
Creusons l’importance de la santé des sols - WWF.CA
pricing 75 19.5× 1242 💰 Pricing
https://wwf.ca/stories/inuit-women-led-expedition-help-netsilikmiut-share-knowledge/
Inuit women-led expedition help Netsilikmiut share knowledge  - WWF.CA
pricing 75 16.1× 1643 💰 Pricing
https://wwf.ca/fr/stories/la-formule-pour-une-navigation-plus-durable-dans-larctique/
La formule pour une navigation plus durable dans l’Arctique : gouvernance internationale, collaboration régionale et plus d’ambition à tous les niveaux - WWF.CA
pricing 75 18.3× 1367 💰 Pricing
https://wwf.ca/fr/stories/retrospective-2024-wwf-canada/
Nous avons le vent dans les voiles : La rétrospective 2024 du WWF-Canada - WWF.CA
pricing 75 11.4× 2377 💰 Pricing
https://wwf.ca/stories/wwf-global-arctic-programme-conservation-wins-2024/
WWF Global Arctic Programme conservation wins 2024 - WWF.CA
pricing 75 19.2× 1280 💰 Pricing
https://wwf.ca/fr/stories/ce-sont-les-expert-e-s-visite-dans-la-region-de-kitikmeot-au-nunavut/
« Ce sont les expert.e.s » : Visite dans la région de Kitikmeot au Nunavut - WWF.CA
pricing 75 19.7× 1273 💰 Pricing
https://wwf.ca/fr/stories/plantes-indigenes-de-lalberta/
Une célébration des plantes indigènes rustiques de l’Alberta - WWF.CA
pricing 75 18.7× 1326 💰 Pricing
https://wwf.ca/fr/stories/saskatchewan-couchers-de-soleil-plantes-indigenes/
Saskatchewan : venez pour les couchers de soleil, restez pour les plantes indigènes - WWF.CA
pricing 75 19.5× 1280 💰 Pricing
https://wwf.ca/stories/wwf-canada-masterclass-carbon-tech-indigenous-led-conservation/
WWF-Canada’s Masterclass: When carbon tech met Indigenous-led conservation   - WWF.CA
pricing 75 17.4× 1429 💰 Pricing
https://wwf.ca/fr/stories/quatre-sources-despoir-pour-2022/
Quatre sources d’espoir pour 2022 - WWF.CA
pricing 75 18.6× 1311 💰 Pricing
https://wwf.ca/fr/stories/quand-le-castor-dit-bonjour-au-saumon-et-que-des-passes-a-poissons-enrichissent-leur-relation/
Quand le castor dit bonjour au saumon – et que des passes à poissons enrichissent leur relation - WWF.CA
pricing 75 18.0× 1370 💰 Pricing
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/fr/ 272 70 0% 25.6× High JS Bloat
/stories/ 228 69 0% 27.4× High JS Bloat
🔗
Outbound External Citations
0 unique external domains cited across 987 pages
cambodia.panda.org ×987
wwf.panda.org ×987
wwf.cl ×987
wwf.org.ec ×987
fundraisers.wwf.ca ×987
wwf.org.br ×987
wwf.eu ×987
croatia.panda.org ×987
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/wwf.ca

Get your free API key — 100 requests/month included.

🔗 Similar infrastructure Sites

Domains with a similar tech stack, industry, and AI readiness profile to wwf.ca. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
wwf.ca (this site) 77 83 WordPress 4.2× 1
driphydration.com 86 95 WordPress 1.9× 2 Compare →
safely.co.jp 90 90 WordPress 1.9× 3 Compare →
meriambet.us.com 87 95 WordPress 4.1× 6 Compare →
grupocasalima.com 87 96 WordPress 11.4× 5 Compare →
tool-off.com 89 99 WordPress 7.3× 33 Compare →
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🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to wwf.ca. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Wwf",
  "url": "https://wwf.ca",
  "logo": "https://wwf.ca/wp-content/uploads/2020/03/wwf-favicon-64x64-1.png",
  "sameAs": []
}
</script>
Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Wwf?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Wwf does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Wwf work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Wwf."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for wwf.ca:

Current Score
83
Projected Score
95
Improvement
+12 pts
Add Organization schema +6 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history