Token bloat.

Token bloat is when a page's boilerplate (navigation, repetitive UI chrome, scripts, trackers, duplicated blocks) overwhelms the useful text that AI systems and search engines can actually use. SEODiff surfaces token bloat in your canonical /radar/domains/DOMAIN pages.
Docs: Token bloat metric · Example: /radar/domains/airbnb.com

What to look for

If token bloat is high, you usually have a “UI-heavy” DOM with relatively little main content. This is often worse on JS apps where the rendered DOM includes lots of repeated components.

Symptoms

Low word count vs very large DOM / HTML payload, repeated nav/footer blocks on every page, huge inline JSON, or content buried behind client-side rendering.

Fixes

Move primary content earlier in the DOM, reduce duplicated boilerplate, remove unnecessary inline data, and ensure server-rendered primary text exists without JS.

API

Token bloat is exposed in JSON reports under a dedicated field (name may evolve; use the report JSON as source of truth).

curl -s "https://seodiff.io/radar/domains/airbnb.com?format=json" | jq '.token_bloat_ratio'

Related tools

Explore more AI-readiness metrics for your site.

Crawl Access Checker

Detect robots.txt, WAF, and blocklists that prevent AI crawlers from fetching your pages.

Schema Coverage

Audit structured data presence and discover which schema.org types to add for richer AI citations.

ACRI Leaderboard

See how the world's top sites rank on AI-Crawler visibility in the live ACRI leaderboard.

SEO Radar

Continuous monitoring of 100k+ domains. Compare performance, track trends, benchmark against competitors.