mrrooter.com 64 C
🛡️ SEO 51 🤖 GEO 68 ⚡ Perf 47 🏗️ Arch 100

mrrooter.com — Global SEODiff Score 64/100

mrrooter.com
📊

At 73/100, the ACRI for mrrooter.com indicates strong fundamentals in AI extractability, surpassing the majority of indexed sites. In the infrastructure sector, mrrooter.com outperforms the average (57), suggesting strong competitive positioning in AI search. Server-side rendering keeps the ghost ratio near zero, giving AI systems direct access to all visible content. Token bloat registers at 13.8× — acceptable, but reducing inline scripts and redundant markup could yield measurable gains. Minimal structured data (1 block) limits the site's ability to communicate entity relationships to AI systems. Robots.txt grants unrestricted access to the key AI user-agents, which is the strongest starting position for AI visibility.

64
C — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (47) is your bottleneck.
🎯 Top Fix: Monitor weekly to catch regressions early
🔬 Automated SEODiff Assessment · Snapshot: Feb 26, 2026 · 📋 API
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)51 × 0.25 = 12.8
🤖 AI Readiness / GEO (40% weight)68 × 0.40 = 27.2
⚡ Performance (20% weight)47 × 0.20 = 9.4
🏗️ Architecture & Trust (15% weight)100 × 0.15 = 15.0
Weighted sum = 12.8 + 27.2 + 9.4 + 15.0
Global SEODiff Score = 64 (C)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
97
Rendering
avg 93
53
Structure
avg 35
2
Schema
avg 10
75
Tech Stack
avg 64
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 15%
Rank #153094
+9 pts
Gap
AI (ACRI)
Top 24%
Score 73/100

mrrooter.com shows stronger AI visibility than traditional SEO ranking. Great AI foundation to build on. ACRI measures technical crawler readiness. Read the methodology →

Why mrrooter.com ranks here

Tech stackCloudflare Pages
RenderingHybrid
Schema coverage1 blocks
Token bloat13.8×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

51/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

70 chars
Too long

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

153 chars
Good length

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 16
  • ✗ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.mrrooter.com/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ✗ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Plumbing & Drain Cleaning Services You Can Trust | Mr. Rooter Plumbing
  • ✓ og:description — Your Trusted Plumbing & Drain Cleaning Experts Since 1970. Up Front Pricing. Satisfaction Guaranteed. Available 24/7 To Answer Your Call: 1-833-785-6698.
  • ✓ og:image — preview
  • ✓ twitter:card — Your Trusted Plumbing & Drain Cleaning Experts Since 1970. Up Front Pricing. Satisfaction Guaranteed. Available 24/7 To Answer Your Call: 1-833-785-6698.
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

68/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the infrastructure sector, safely.co.jp (ACRI: 90) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
mrrooter.com
58
Your ACRI Score
90
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. safely.co.jp has schema coverage of 3 blocks and uses WordPress. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 10%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 53/100 — Fair
Structured Elements 342 elements (342 lists, 0 rows, 0 headers)
Total Words4066
Raw Density8.4%

🏷️ Schema Health Docs

Organization Schema ❌ Missing
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

1/7 schema types detected
❌ Organization
❌ Product/Service
❌ Breadcrumb
✅ FAQ
❌ Article
❌ WebSite
💡Organization schema missing. AI models cannot identify your brand entity. Without it, your brand won't appear in Knowledge Panels or be associated with your content.
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

48
AI Extractability
High
Crawl Cost
None
Blocklist Risk
Extractability48/100 — AI models can partially extract answers from this page
Crawl CostHigh (70/100) — expensive for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

7%
🗑️ 93%
Useful Content (74.0 KB)Bloat (950.6 KB)
Token Bloat Ratio13.8× — Normal

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage121 / 121 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 92.8% · SNR: 0.08 · Signal: 18947 / Noise: 243359 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…

🔧 Tech Stack

AI-Readiness Score75/100
Servercloudflare
CDNcloudflare
HTTP Status200
Load Time557 ms
Raw HTML Size1024.6 KB
Visible Text Size74.0 KB

Performance & Speed

47/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

557 ms
Acceptable — room for improvement

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

2893
DOM nodes
1025 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✓ Cache-Control header → public, max-age=86400
  • ✓ CDN cache status → HIT
  • ✓ CDN detected → cloudflare

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

100/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.mrrooter.com/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

329
internal links
37
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✓ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 58/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for mrrooter.com
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/mrrooter.com" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=mrrooter.com" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 4 pages · Deep-10

Homepage ACRI
58
Single-page score
+4
Consistent readability
Δ delta
Site-Wide ACRI
62
Avg across 4 pages · Range 56–64
Topical Cohesion
11%
Topical Drift
TF-IDF cosine similarity
Total Words
4216
Avg Bloat
190.2×
RAG Fractures
4
Ext. Citations
12
⚠️
4 RAG-Chunking Fractures Detected

Poorly formatted tables or pricing grids on 4 pages will be split incorrectly during RAG chunking, causing AI models to hallucinate prices and features.

Page Type ACRI Token Bloat Words Status
https://mrrooter.com/about
About Our Company | Mr. Rooter® Plumbing
pricing 64 138.4× 1390 ⚠️ RAG Fracture
https://mrrooter.com/faq
Expert Plumbing Services | Mr. Rooter Plumbing
pricing 64 168.6× 1131 ⚠️ RAG Fracture
https://mrrooter.com/contact
Contact Us | Mr. Rooter Plumbing
pricing 64 211.0× 905 ⚠️ RAG Fracture
https://mrrooter.com/blog
Mr. Rooter Plumbing Blog | Plumbers
pricing 56 242.8× 790 ⚠️ RAG Fracture
🔗
Outbound External Citations
12 unique external domains cited across 4 pages
instagram.com ×4
franchise.org ×4
play.google.com ×4
neighborly.com ×4
youtube.com ×4
jobs.mrrooter.com ×4
franchise.neighborly.com ×4
facebook.com ×4
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/mrrooter.com

Get your free API key — 100 requests/month included.

🔗 Similar infrastructure Sites

Domains with a similar tech stack, industry, and AI readiness profile to mrrooter.com. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
mrrooter.com (this site) 58 73 Cloudflare Pages 13.8× 1
mrrooter.ca 58 73 Cloudflare Pages 14.1× 1 Compare →
doublealpha.biz 58 79 Cloudflare Pages 13.3× 1 Compare →
phished.io 59 78 Cloudflare Pages 14.0× 1 Compare →
stayaka.com 58 79 Cloudflare Pages 14.6× 1 Compare →
apacikradyo.com.tr 56 74 Cloudflare Pages 13.9× 1 Compare →
Compare All 5 Similar Sites →
🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to mrrooter.com. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add Organization JSON-LD
High Impact ⏱ 5 min
AI models cannot identify your brand entity without Organization schema. This is the #1 fix for AI visibility.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Mrrooter",
  "url": "https://mrrooter.com",
  "logo": "https://mrrooter.com/brand/_assets/images/favicon/apple-touch-icon.png",
  "sameAs": []
}
</script>
Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Mrrooter",
  "url": "https://mrrooter.com",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://mrrooter.com/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 7% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for mrrooter.com:

Current Score
73
Projected Score
88
Improvement
+15 pts
Add Organization schema +6 pts
Add WebSite schema +4 pts
Reduce token bloat +5 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

Is this your company?

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history