greenpeace.org.uk 75 B
🛡️ SEO 73 🤖 GEO 86 ⚡ Perf 47 🏗️ Arch 83

greenpeace.org.uk — Global SEODiff Score 75/100

greenpeace.org.uk
📊

greenpeace.org.uk shows strong AI visibility with an ACRI of 83/100, outperforming 97% of indexed domains. The low ghost ratio (0%) confirms that what crawlers see matches what users see — a hallmark of strong SSR implementation. A 7.7× bloat ratio is typical for sites in this tech tier — not wasteful, but streamlining could further boost extractability. Only 1 schema block is present — adding Organization, WebSite, and Breadcrumb schemas would significantly improve structured data coverage. All major AI bot user-agents (GPTBot, ClaudeBot, CCBot, Google-Extended) are permitted by robots.txt, ensuring broad AI crawler access.

75
B — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (47) is your bottleneck.
🎯 Top Fix: Add HSTS header → +2 pts
🔬 Automated SEODiff Assessment · Snapshot: Feb 26, 2026 · 📋 API
📈 ACRI Trend 3 snapshots
Feb 23 Feb 26
🔔 Recent AI Indexing Activity
No recent changes detected by adaptive crawler.
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🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)73 × 0.25 = 18.2
🤖 AI Readiness / GEO (40% weight)86 × 0.40 = 34.4
⚡ Performance (20% weight)47 × 0.20 = 9.4
🏗️ Architecture & Trust (15% weight)83 × 0.15 = 12.4
Weighted sum = 18.2 + 34.4 + 9.4 + 12.4
Global SEODiff Score = 75 (B)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
100
Rendering
avg 93
68
Structure
avg 36
42
Schema
avg 9
85
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 5%
Rank #50544
Aligned
Gap
AI (ACRI)
Top 3%
Score 83/100

greenpeace.org.uk has balanced Google and AI visibility — both rank roughly in the same tier. ACRI measures technical crawler readiness. Read the methodology →

Why greenpeace.org.uk ranks here

Tech stackWordPress
Industry
RenderingSSR
Schema coverage1 blocks
Token bloat7.7×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

73/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

13 chars
Too short

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

79 chars
Too short

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 7
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.greenpeace.org.uk/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en-GB
  • ✗ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Greenpeace UK
  • ✓ og:description — Together we defend the natural world, and stand for a green and peaceful future
  • ✓ og:image — preview
  • ✓ twitter:card — summary_large_image
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

86/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 0%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 68/100 — Good
Structured Elements 132 elements (132 lists, 0 rows, 0 headers)
Total Words953
Raw Density13.9%

🏷️ Schema Health Docs

Organization Schema ✅ Present
Product / Service Schema ⚠️ Not Found
Total Schema Blocks1 block(s) — Basic (low value for AI)

Schema Coverage Map

3/7 schema types detected
✅ Organization
❌ Product/Service
✅ Breadcrumb
❌ FAQ
❌ Article
✅ WebSite
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

69
AI Extractability
Medium
Crawl Cost
None
Blocklist Risk
Extractability69/100 — AI models can partially extract answers from this page
Crawl CostMedium (50/100) — moderate for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

12%
🗑️ 88%
Useful Content (37.6 KB)Bloat (253.2 KB)
Token Bloat Ratio7.7× — Normal

Multimodal Readiness

Visual Context100% Optimized for Vision
Image Alt Coverage23 / 23 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 87.1% · SNR: 0.15 · Signal: 9613 / Noise: 64818 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

A local LLM (mlx-community/gemma-3-4b-it-qat-4bit) analyzed the extracted content of greenpeace.org.uk and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Bad Taste is a Greenpeace project funding creative ideas that confront the role of the UK’s industrial food system in
Target Audience
Artists, activists, community organizers, environmental campaigners, Black, Indigenous, people of color, and/or working-class individuals, disabled and neurodivergent individuals.
Pricing Model
£250 for workshop attendance; £10,000 grants awarded to three projects.
🏆 Competitive Moat
AI-powered sprint planning with real-time resource optimization and a focus on collaborative project development.
📊 Content Depth
8/10
🔄 Programmatic SEO Signals
Open call process summarySubmission guidelinesWorkshop details
⚡ Key Pain Points
• Complex application process
• Lack of accessible funding for grassroots initiatives
• Need for collaborative support in project development
Model: mlx-community/gemma-3-4b-it-qat-4bit · Analyzed: 2026-03-02 · Data extracted from the site’s main content via strict JSON prompting.

🔧 Tech Stack

FrameworkWordPress
AI-Readiness Score85/100
ServerSucuri/Cloudproxy
CDN
HTTP Status200
Load Time1477 ms
Raw HTML Size290.7 KB
Visible Text Size37.6 KB

Performance & Speed

47/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

1477 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

832
DOM nodes
291 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=600
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

83/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.greenpeace.org.uk/sitemap_index.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

60
internal links
80
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✗ HSTS header (Strict-Transport-Security)
  • ✓ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en-GB
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 71/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for greenpeace.org.uk
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/greenpeace.org.uk" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=greenpeace.org.uk" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 65 pages · Deep-10

Homepage ACRI
71
Single-page score
-16
Moderate hidden bloat
Δ delta
Site-Wide ACRI
56
Avg across 65 pages · Range 19–75
🔍
Hidden Bloat Detected

Homepage scores 71, but internal pages average only 56 — a -16-point gap. Blogs, docs, and legacy content are dragging down AI readability site-wide.

Topical Cohesion
6%
Topical Drift
TF-IDF cosine similarity
Total Words
67539
Avg Bloat
67.8×
Page Type ACRI Token Bloat Words Status
https://www.greenpeace.org.uk/resources/bad-taste-applicant-pack/
Bad Taste: full information for applicants - Greenpeace UK
pricing 75 11.0× 5021 💰 Pricing
https://www.greenpeace.org.uk/resources/greenpeace-uks-merchandise-faqs/
Greenpeace UK’s merchandise FAQs - Greenpeace UK
blog 72 16.5× 3174
https://www.greenpeace.org.uk/resources/new-government-tests/
The King’s Speech and the first key moments that will test Labour’s commitment to green action - Greenpeace UK
pricing 72 17.3× 2989 💰 Pricing
https://www.greenpeace.org.uk/resources/peoples-climate-speech/
People's climate speech - Greenpeace UK
pricing 72 19.0× 2659 💰 Pricing
https://www.greenpeace.org.uk/resources/cambo-press-briefing/
Media briefing: Cambo oil field - Greenpeace UK
pricing 67 24.9× 2026 💰 Pricing
https://www.greenpeace.org.uk/resources/spring-budget-2024-briefing/
Spring Budget 2024: Greenpeace briefing
pricing 67 24.6× 2044 💰 Pricing
https://www.greenpeace.org.uk/resources/green-day-briefing/
‘Green Day’ or ‘Energy Security Day’ – Greenpeace briefing - Greenpeace UK
pricing 67 21.0× 2448 💰 Pricing
https://www.greenpeace.org.uk/resources/government-climate-nature-blunders/
10 Conservative government climate and nature blunders - Greenpeace UK
pricing 67 26.1× 1942 💰 Pricing
https://www.greenpeace.org.uk/resources/manifesto-ranking-criteria-2024/
2024 manifesto ranking criteria in full - Greenpeace UK
pricing 67 20.3× 2474 💰 Pricing
https://www.greenpeace.org.uk/resources/july-energy-policy-announcements-a-fork-in-the-road-for-government-energy-policy/
July energy policy announcements: a fork in the road for government energy policy - Greenpeace UK
pricing 67 27.5× 1844 💰 Pricing
https://www.greenpeace.org.uk/resources/industrial-meat-deforestation-jbs/
How JBS is still slaughtering the Amazon - Greenpeace UK
blog 67 21.4× 2372
https://www.greenpeace.org.uk/resources/climate-voter-door-knocking-guide/
How to recruit climate voters on the doorstep - Greenpeace UK
blog 64 41.0× 1218
https://www.greenpeace.org.uk/resources/letter-kwasi-kwarteng-oil-gas-sector-deal/
No support for oil and gas without strings attached: a letter to Kwasi Kwarteng - Greenpeace UK
pricing 64 32.7× 1520 💰 Pricing
https://www.greenpeace.org.uk/resources/poems-planet-winners-resources/
Poems for the planet: winners and resources - Greenpeace UK
blog 64 31.3× 1586
https://www.greenpeace.org.uk/resources/urgency-energy-efficiency-upgrades-uk-homes/
Urgency of Energy Efficiency upgrades to UK homes - Greenpeace UK
pricing 64 44.7× 1098 💰 Pricing
https://www.greenpeace.org.uk/resources/civil-society-statement-on-energy-independence-and-spring-statement/
Civil society statement on energy independence and spring statement - Greenpeace UK
pricing 64 54.5× 890 💰 Pricing
https://www.greenpeace.org.uk/resources/open-letter-dont-prosecute-greenpeace-for-protecting-the-ocean/
Open letter: Don’t prosecute Greenpeace for protecting the ocean - Greenpeace UK
blog 64 72.0× 666
https://www.greenpeace.org.uk/resources/green-recovery-manifesto/
Manifesto for a green recovery - Greenpeace UK
pricing 64 38.1× 1282 💰 Pricing
https://www.greenpeace.org.uk/resources/government-climate-policy-attacks-briefing/
Government attacks on UK climate policy: get the facts - Greenpeace UK
pricing 64 31.3× 1604 💰 Pricing
https://www.greenpeace.org.uk/resources/media-briefing-labours-proposal-to-stop-new-oil-and-gas/
Media briefing: Labour's proposal to stop new oil and gas - Greenpeace UK
pricing 64 32.1× 1548 💰 Pricing
Showing 20 of 65 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/resources/ 55 62 0% 67.8× High JS Bloat
/blog/ 1 19 1% 65.2× Bot Blocked
/docs/ 1 19 1% 66.8× Bot Blocked
/contact/ 1 19 1% 65.3× Bot Blocked
/about/ 1 19 1% 66.8× Bot Blocked
/faq/ 1 19 1% 70.5× Bot Blocked
/pricing/ 1 19 1% 69.2× Bot Blocked
/integrations/ 1 19 1% 72.0× Bot Blocked
/features/ 1 19 1% 68.0× Bot Blocked
/case-studies/ 1 19 1% 64.0× Bot Blocked
/products/ 1 19 1% 69.2× Bot Blocked
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/greenpeace.org.uk

Get your free API key — 100 requests/month included.

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📊 Semantic Share of Voice

How often would an AI cite greenpeace.org.uk when users ask about topics in this domain's niche? We run entity queries through our 188k-page search index and measure citation probability.

Analyzing citation landscape…

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to greenpeace.org.uk. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Org?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Org does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Org work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Org."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for greenpeace.org.uk:

Current Score
83
Projected Score
89
Improvement
+6 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history