coursera.org 63 C
🛡️ SEO 62 🤖 GEO 64 ⚡ Perf 47 🏗️ Arch 81

coursera.org — Global SEODiff Score 63/100

coursera.org
📊

The AI-Readiness profile for coursera.org is strong: an ACRI of 77/100 places it ahead of 86% of domains in the index. Compared to other education sites (avg score: 58), coursera.org performs above the benchmark, suggesting strong competitive positioning in AI search. Server-side rendering keeps the ghost ratio near zero, giving AI systems direct access to all visible content. A 50.0× token bloat ratio means crawlers must process significantly more tokens to reach the actual content — a drag on extraction efficiency. The site includes 2 schema blocks, providing adequate structured data for basic entity recognition. The site maintains an open-door policy for AI crawlers — GPTBot, ClaudeBot, and other major agents are all allowed.

63
C — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (47) is your bottleneck.
🎯 Top Fix: Reduce token bloat (78×) → +5–10 pts
🔬 Automated SEODiff Assessment · Snapshot: Feb 28, 2026 · 📋 API
📈 ACRI Trend 5 snapshots
Feb 23 Feb 28
🔔 Recent AI Indexing Activity
No recent changes detected by adaptive crawler.
Does your site score higher than coursera.org?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)62 × 0.25 = 15.5
🤖 AI Readiness / GEO (40% weight)64 × 0.40 = 25.6
⚡ Performance (20% weight)47 × 0.20 = 9.4
🏗️ Architecture & Trust (15% weight)81 × 0.15 = 12.2
Weighted sum = 15.5 + 25.6 + 9.4 + 12.2
Global SEODiff Score = 63 (C)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
97
Rendering
avg 93
48
Structure
avg 36
44
Schema
avg 9
70
Tech Stack
avg 63
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.1%
Rank #1105
+14 pts
Gap
AI (ACRI)
Top 14%
Score 77/100

coursera.org shows stronger AI visibility than traditional SEO ranking. Great AI foundation to build on. ACRI measures technical crawler readiness. Read the methodology →

Why coursera.org ranks here

Tech stackContentful
Industryeducation
RenderingHybrid
Schema coverage2 blocks
Token bloat50×+

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

62/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

65 chars
Too long

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

194 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 20
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.coursera.org
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en
  • ✓ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Coursera | Courses, Professional Certificates, and Degrees Online
  • ✓ og:description — Learn in-demand skills with online courses and Professional Certificates from leading companies like Google, IBM, Meta, and Adobe. Explore flexible programs—from short courses to full degrees.
  • ✓ og:image — preview
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

64/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the education sector, educationdirectory.com.au (ACRI: 86) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
coursera.org
55
Your ACRI Score
86
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. educationdirectory.com.au has schema coverage of 4 blocks and uses Custom / Proprietary. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 10%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type Hybrid

📊 Structure & Information Density Docs

Structure Grade 48/100 — Fair
Structured Elements 91 elements (91 lists, 0 rows, 0 headers)
Total Words1316
Raw Density6.9%

🏷️ Schema Health Docs

Organization Schema ✅ Present
Product / Service Schema ⚠️ Not Found
Total Schema Blocks2 block(s) — Basic (low value for AI)

Schema Coverage Map

2/7 schema types detected
✅ Organization
❌ Product/Service
❌ Breadcrumb
✅ FAQ
❌ Article
❌ WebSite
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡WebSite schema missing. Add WebSite + SearchAction so Google can generate a Sitelinks Search Box for your brand in AI results.

📐 AI Efficiency Metrics Docs

51
AI Extractability
High
Crawl Cost
None
Blocklist Risk
Extractability51/100 — AI models can partially extract answers from this page
Crawl CostHigh (100/100) — expensive for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

1%
🗑️ 99%
Useful Content (9.1 KB)Bloat (693.6 KB)
Token Bloat Ratio50×+ — Bloated

Multimodal Readiness

Visual Context26% Optimized for Vision
Image Alt Coverage9 / 34 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set
💡Your HTML is 702.7 KB, but only 9.1 KB is text. 1% useful / 99% bloat. AI crawlers have limited context windows (e.g. 128k tokens). This level of bloat (50×+) risks context-window truncation by ChatGPT, Claude, and Gemini. Reduce inline scripts, CSS, hydration payloads, and tracking code.
💡Only 26% of images have alt text. Add descriptive alt attributes so multimodal AI (ChatGPT Vision) can understand your images.

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 98.7% · SNR: 0.01 · Signal: 2321 / Noise: 177564 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

A local LLM (mlx-community/Qwen2.5-7B-Instruct-4bit) analyzed the extracted content of coursera.org and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Provide online courses and degrees from leading universities and companies for personal and professional development.
Target Audience
Individuals, organizations, learners, professionals
Pricing Model
Flexible, affordable, job-relevant online learning
🏆 Competitive Moat
Global platform with access to world-class learning from leading universities and companies
📊 Content Depth
5/10
🔄 Programmatic SEO Signals
directory listingscomparison pages
⚡ Key Pain Points
• No specific pain points mentioned in the text
Model: mlx-community/Qwen2.5-7B-Instruct-4bit · Analyzed: 2026-02-27 · Data extracted from the site’s main content via strict JSON prompting.

🔧 Tech Stack

FrameworkContentful
AI-Readiness Score70/100
Serverenvoy
CDN
HTTP Status200
Load Time981 ms
Raw HTML Size702.7 KB
Visible Text Size9.1 KB

Performance & Speed

47/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

981 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1657
DOM nodes
703 KB
HTML payload
Heavy page — consider reducing DOM complexity

🗄️ Cache & CDN

  • ✓ Cache-Control header → private, no-cache, no-store, must-revalidate, max-age=0
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

1
tracker scripts
1
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
browser.sentry-cdn.com
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

81/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.coursera.org/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

143
internal links
18
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✗ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 55/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for coursera.org
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/coursera.org" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=coursera.org" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 1001 pages · Deep-10

Homepage ACRI
55
Single-page score
+8
Consistent readability
Δ delta
Site-Wide ACRI
64
Avg across 1001 pages · Range 44–69
Topical Cohesion
13%
Topical Drift
TF-IDF cosine similarity
Total Words
1483103
Avg Bloat
107.2×
RAG Fractures [?]
987
⚠️
987 RAG-Chunking Fractures Detected

Poorly formatted tables or pricing grids on 987 pages will be split incorrectly during RAG chunking, causing AI models to hallucinate prices and features.

Page Type ACRI Token Bloat Words Status
https://www.coursera.org/articles/data-security
Data Security in 2026: FAQ + Best Practices | Coursera
pricing 69 73.8× 1501 ⚠️ RAG Fracture
https://www.coursera.org/articles/data-science-jobs
Data Science Jobs: Resources and Career Guide | Coursera
pricing 69 73.0× 1670 ⚠️ RAG Fracture
https://www.coursera.org/articles/data-science-internship
How to Land a Data Science Internship: Your 2026 Guide | Coursera
pricing 69 74.6× 1528 ⚠️ RAG Fracture
https://www.coursera.org/articles/data-science-bootcamp
How to Choose a Data Science Bootcamp | Coursera
pricing 69 52.9× 2200 ⚠️ RAG Fracture
https://www.coursera.org/articles/data-privacy
Data Privacy in 2026: TikTok, Facebook, and US Laws | Coursera
pricing 69 69.9× 1596 ⚠️ RAG Fracture
https://www.coursera.org/articles/4-ps-of-marketing
The 4 Ps of Marketing: What They Are and How to Use Them | Coursera
pricing 69 75.6× 1545 ⚠️ RAG Fracture
https://www.coursera.org/articles/accountant
What Does an Accountant Do? And How to Become One | Coursera
pricing 69 72.4× 1615 ⚠️ RAG Fracture
https://www.coursera.org/articles/accountant-salary
Accountant Salary: Average, Range, and Influencing Factors | Coursera
pricing 69 94.8× 1209 ⚠️ RAG Fracture
https://www.coursera.org/articles/accounts-payable
What Is Accounts Payable? Definition and Careers | Coursera
pricing 69 57.9× 2072 ⚠️ RAG Fracture
https://www.coursera.org/articles/active-directory
What Is Active Directory? | Coursera
pricing 69 165.0× 632 ⚠️ RAG Fracture
https://www.coursera.org/articles/actuary
What Does an Actuary Do? 2026 Career Guide | Coursera
pricing 69 80.5× 1409 ⚠️ RAG Fracture
https://www.coursera.org/articles/adobe-express
Adobe Express: Features, Uses, and Getting Started | Coursera
pricing 69 74.5× 1526 ⚠️ RAG Fracture
https://www.coursera.org/articles/advertising-agency
Advertising Agency Services, Jobs, Training, and Salaries | Coursera
pricing 69 58.7× 2099 ⚠️ RAG Fracture
https://www.coursera.org/articles/affiliate-marketing
What Is Affiliate Marketing and How to Get Started | Coursera
pricing 69 45.7× 2720 ⚠️ RAG Fracture
https://www.coursera.org/articles/ai-hallucinations
AI Hallucinations—Understanding the Phenomenon and Its Implications | Coursera
pricing 69 80.2× 1357 ⚠️ RAG Fracture
https://www.coursera.org/articles/aiops
What Is AIOps? Definition, Examples, and Use Cases | Coursera
pricing 69 115.4× 937 ⚠️ RAG Fracture
https://www.coursera.org/articles/anthropic-claude
Anthropic Claude: What Is It and How Does It Compare to ChatGPT? | Coursera
pricing 69 87.3× 1258 ⚠️ RAG Fracture
https://www.coursera.org/articles/ai-resume-builder
AI Resume Builders - A Guide | Coursera
pricing 69 76.3× 1456 ⚠️ RAG Fracture
https://www.coursera.org/articles/apache-flink
Apache Flink: Key Features and Use Cases | Coursera
pricing 69 96.9× 1124 ⚠️ RAG Fracture
https://www.coursera.org/articles/ai-vs-deep-learning-vs-machine-learning-beginners-guide
Deep Learning vs. Machine Learning: A Beginner’s Guide | Coursera
pricing 69 63.7× 1877 ⚠️ RAG Fracture
Showing 20 of 100 pages. Unlock full subpage table →
📂
Health by Sub-Directory
Average ACRI and top issues aggregated by URL path prefix
Path Pages Avg ACRI Ghost % Bloat Top Issue
/articles/ 500 65 0% 76.4× High JS Bloat
🔗
Outbound External Citations
0 unique external domains cited across 1001 pages
blog.coursera.org ×1001
coursera.support ×1001
open.spotify.com ×1001
investor.coursera.com ×1001
medium.com ×1001
instagram.com ×1001
coursera.community ×1001
play.google.com ×1001
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/coursera.org

Get your free API key — 100 requests/month included.

🔗 Similar education Sites

Domains with a similar tech stack, industry, and AI readiness profile to coursera.org. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
coursera.org (this site) 55 77 Contentful 77.5× 2
f-n.hszg.de 78 82 TYPO3 1.7× 2 Compare →
hszg.de 79 79 TYPO3 1.5× 2 Compare →
gosi.hackers.com 79 84 Custom / Proprietary 1.6× 2 Compare →
jagannathuniversityncr.ac.in 79 86 Express 2.7× 2 Compare →
uni-erfurt.de 80 81 TYPO3 2.6× 2 Compare →
Compare All 5 Similar Sites →
🎭

Bait & Switch Delta

F 15 PAGES

Compares your homepage rendering quality with inner pages. A high drift score means AI crawlers see a polished homepage but degraded inner content — the "bait & switch" that erodes trust.

64
Homepage ACRI
49
Inner Avg ACRI
+15
ACRI Delta
40%
Homepage Ghost
40%
Inner Avg Ghost
100
Drift Score [?]
Worst Inner Pages
49 40% pricing https://www.coursera.org/articles/adobe-content-creator-certificate-skills-video
49 40% pricing https://www.coursera.org/articles/ai-quick-tip-ux-design-video
49 40% pricing https://www.coursera.org/articles/agile-vs-scrum-video
🛡️

E-E-A-T Trust Signals

F 15/100

Trust indicators extracted from surface pages. These signals help AI systems verify your site's Experience, Expertise, Authoritativeness, and Trustworthiness.

Physical Address
Phone Number
Email Contact
About Page
Contact Page
Privacy Policy
Terms of Service
Named Leadership
🔗

Citation Profile

20 DOMAINS

Outbound citation patterns across surface-crawled pages. Sites that cite diverse, authoritative sources signal higher E-E-A-T to AI systems.

284
Total Links
20
Unique Domains
18.9
Avg/Page
7%
Diversity
careers.coursera.com play.google.com coursera_assets.s3.amazonaws.com twitter.com blog.coursera.org coursera.community facebook.com youtube.com instagram.com coursera.support
🏘️ Outbound Neighborhood Trust Avg Trust: 49.6

AI trust scores for the domains coursera.org links to. Citing high-trust sources lifts your own credibility signal.

🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to coursera.org. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add WebSite + SearchAction JSON-LD
High Impact ⏱ 5 min
Enables the Sitelinks Search Box in Google and allows AI to understand your site structure.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Coursera",
  "url": "https://coursera.org",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://coursera.org/search?q={search_term_string}",
    "query-input": "required name=search_term_string"
  }
}
</script>
Reduce Token Bloat
Medium Impact ⏱ 1–2 hrs
Only 1% of your HTML is useful content. AI crawlers waste context window tokens on bloat.
html
<!-- Move inline CSS to external stylesheets -->
<link rel="stylesheet" href="/css/main.css">

<!-- Move inline scripts to external files with defer -->
<script src="/js/app.js" defer></script>

<!-- Remove duplicate navigation blocks -->
<!-- Keep only ONE <nav> in the <header> -->

<!-- Ensure <main> wraps your primary content -->
<main>
  <!-- Your content here — this is what AI sees first -->
</main>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for coursera.org:

Current Score
77
Projected Score
86
Improvement
+9 pts
Add WebSite schema +4 pts
Reduce token bloat +5 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

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🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history