apple.com 67 C
🛡️ SEO 59 🤖 GEO 82 ⚡ Perf 34 🏗️ Arch 83

apple.com — Global SEODiff Score 67/100

apple.com
📊

At 76/100, the ACRI for apple.com indicates strong fundamentals in AI extractability, surpassing the majority of indexed sites. Within the news vertical, this places apple.com above the industry average of 57 —, suggesting strong competitive positioning in AI search. Content is delivered server-side, meaning bots and AI agents can parse the full page without executing JavaScript. A 5.4× bloat ratio is typical for sites in this tech tier — not wasteful, but streamlining could further boost extractability. The site includes 3 schema blocks, providing adequate structured data for basic entity recognition. All major AI bot user-agents (GPTBot, ClaudeBot, CCBot, Google-Extended) are permitted by robots.txt, ensuring broad AI crawler access.

67
C — Global SEODiff Score
Comprehensive search visibility assessment
Strong foundations, but Performance (34) is your bottleneck.
🎯 Top Fix: Monitor weekly to catch regressions early
🔬 Automated SEODiff Assessment · Snapshot: Feb 26, 2026 · 📋 API
Does your site score higher than apple.com?
Run the same 40-signal audit on your own domain — free, instant results.
Scan Your Site Free →
🧮 Score Transparency — How is this calculated?
🛡️ Traditional SEO (25% weight)59 × 0.25 = 14.8
🤖 AI Readiness / GEO (40% weight)82 × 0.40 = 32.8
⚡ Performance (20% weight)34 × 0.20 = 6.8
🏗️ Architecture & Trust (15% weight)83 × 0.15 = 12.4
Weighted sum = 14.8 + 32.8 + 6.8 + 12.4
Global SEODiff Score = 67 (C)
📊 ACRI Sub-Scores (AI Readiness Detail)
100
Bot Access
avg 92
99
Rendering
avg 93
49
Structure
avg 35
46
Schema
avg 10
50
Tech Stack
avg 64
🔀
Visibility Delta: Google vs AI
Google (Tranco)
Top 0.1%
Rank #8
+16 pts
Gap
AI (ACRI)
Top 16%
Score 76/100

apple.com punches above its weight in AI — AI visibility exceeds Google ranking. This is a competitive moat worth protecting. ACRI measures technical crawler readiness. Read the methodology →

Why apple.com ranks here

Tech stackCustom / Proprietary
Industrynews
RenderingSSR
Schema coverage3 blocks
Token bloat5.4×

Fastest improvements

  • Reduce token bloat (navigation/footer/code) so agents reach your main content faster (see Token Bloat).
  • Create an llms.txt file so AI crawlers can discover your content structure without heavy crawling. Generate llms.txt →
  • Run a full entropy audit to find which DOM regions waste the most tokens. Run Entropy Audit →
🧪

JavaScript Rendering Check

We check what AI crawlers miss when they skip JavaScript execution.

Running headless browser to simulate AI extraction…
🛡️

Traditional SEO

59/100 25 % of Global Score 🟢 High Confidence

📝 Title Tag

5 chars
Too short

Optimal range: 30–60 characters for SERP display.

📋 Meta Description

172 chars
Too long

Optimal range: 120–160 characters for snippet control.

🔤 Heading Hierarchy

  • ✓ Exactly 1 <h1> tag — found 1
  • ✓ Has <h2> headings — found 5
  • ✓ <h2> not before <h1>

🔍 Indexability

  • ✓ Canonical tag present → https://www.apple.com/
  • ✓ No noindex directive
  • ✓ Meta viewport set
  • ✓ HTML lang attribute → en-US
  • ✓ Hreflang tags
  • ✓ Googlebot allowed by robots.txt

🌐 Social / OpenGraph

  • ✓ og:title — Apple
  • ✓ og:description — Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.
  • ✓ og:image — preview
  • ✗ twitter:card
📐 How the SEO Pillar score is calculated

SEO Pillar = Title (20 pts) + Meta Desc (20 pts) + Heading Hierarchy (20 pts) + Indexability (20 pts) + Social/OG (20 pts)

Each sub-score is derived from the checks above. Canonical tag, lang attribute, og:image, and a single H1 are the highest-impact items.

🤖

AI Readiness / GEO

82/100 40 % of Global Score 🟢 High Confidence

This pillar aggregates citation share, hallucination risk, bot access, schema health, and content extractability. The individual diagnostic sections below contribute to this score.

🔗

Citation Alternatives

Research
💡
Insight: In the news sector, medi.de (ACRI: 84) currently has stronger AI extractability. AI models tend to prefer sources with higher semantic structure and schema coverage. Domains with ACRI < 40 see 3.5× more hallucinations. Read the research →
apple.com
62
Your ACRI Score
84
Industry Peer ACRI
AI models prioritize pages with strong semantic structure and schema coverage. medi.de has schema coverage of 5 blocks and uses TYPO3. Improve your score by implementing the remediation patches below.
📊 Side-by-Side Comparison →
🚨

Hallucination Risk

Research

Is AI lying about your brand? This panel measures how likely LLMs are to hallucinate facts when extracting information from your page.

Analyzing hallucination risk…

🤖 Bot Access Matrix

GPTBot (OpenAI)
Allowed
ClaudeBot (Anthropic)
Allowed
CCBot (Common Crawl)
Allowed
Google-Extended
Allowed
Googlebot
Allowed

👻 Rendering (Ghost Ratio) Docs

Ghost Ratio 5%
0% — Safe 50% 100% — Risk
Status Server-Side Rendered (Safe)
Rendering Type SSR

📊 Structure & Information Density Docs

Structure Grade 49/100 — Fair
Structured Elements 114 elements (114 lists, 0 rows, 0 headers)
Total Words1569
Raw Density7.3%

🏷️ Schema Health Docs

Organization Schema ✅ Present
Product / Service Schema ⚠️ Not Found
Total Schema Blocks3 blocks

Schema Coverage Map

2/7 schema types detected
✅ Organization
❌ Product/Service
❌ Breadcrumb
❌ FAQ
❌ Article
✅ WebSite
💡Product / Service schema missing. AI models don't know this is a SaaS product. Add Product or SoftwareApplication schema so AI understands what you offer and can surface pricing/features.
💡BreadcrumbList schema missing. AI cannot understand your site hierarchy or how pages relate to each other.
💡FAQ schema missing. Adding FAQPage schema lets AI models directly extract Q&A pairs for Featured Snippets and chatbot answers.

📐 AI Efficiency Metrics Docs

69
AI Extractability
Medium
Crawl Cost
None
Blocklist Risk
Extractability69/100 — AI models can partially extract answers from this page
Crawl CostMedium (50/100) — moderate for AI crawlers to process
Blocklist RiskNone — 0 of 5 AI crawlers blocked

Token Bloat Research

18%
🗑️ 82%
Useful Content (41.8 KB)Bloat (182.4 KB)
Token Bloat Ratio5.4× — Normal

Multimodal Readiness

Visual Context0% Optimized for Vision
Image Alt Coverage0 / 33 images have alt text

TDM Rights

TDM-Reservation HeaderNot set
X-Robots-Tag: noaiNot set
💡Only 0% of images have alt text. Add descriptive alt attributes so multimodal AI (ChatGPT Vision) can understand your images.

🔥 Structural Entropy Check Research

0 Entropy
Poor Token Bloat: High
Noise Ratio: 81.4% · SNR: 0.23 · Signal: 10703 / Noise: 46691 tokens

🔬 AI-Crawler Simulation

See your website the way AI crawlers do. CSS stripped, structure labeled, content chunked.

🌐
This is what humans see — styled, branded, visual.
Toggle to "AI Agent View" to see what GPTBot, ClaudeBot, and other AI crawlers actually extract from this page.
🤖

AI Answer Preview

NEW

See how AI models summarize your site. Left: your actual content. Right: what the LLM extracts and says about you.

Simulating AI extraction…
🧠

The LLM Interpretation

AI-VERIFIED

A local LLM (mlx-community/Qwen2.5-7B-Instruct-4bit) analyzed the extracted content of apple.com and produced this structured business intelligence. Fields marked SEMANTIC VOID indicate information the AI could not find — a critical gap in your site’s machine-readability.

Core Offering
Consumer electronics and software products
Target Audience
General consumers, businesses, and educational institutions
Pricing Model
Direct sales with various financing and trade-in options
Model: mlx-community/Qwen2.5-7B-Instruct-4bit · Analyzed: 2026-02-25 · Data extracted from the site’s main content via strict JSON prompting.

🔧 Tech Stack

AI-Readiness Score50/100
ServerApple
CDN
HTTP Status200
Load Time2350 ms
Raw HTML Size224.2 KB
Visible Text Size41.8 KB

Performance & Speed

34/100 20 % of Global Score 🟢 High Confidence

⏱️ Time to First Byte

2350 ms
Slow — bots may time out or deprioritise

Google considers <200 ms "good". AI crawlers may have even shorter timeouts.

📦 Page Weight

1076
DOM nodes
224 KB
HTML payload
Moderate weight — acceptable for most scenarios

🗄️ Cache & CDN

  • ✓ Cache-Control header → max-age=122
  • ✗ CDN cache status
  • ✗ CDN detected

🔬 Tracker Tax

0
tracker scripts
0
third-party domains
0.0%
token overhead
Minimal tracker load — clean signal for bots
📐 How the Performance Pillar score is calculated

Perf Pillar = TTFB (35 pts) + Page Weight (25 pts) + Cache/CDN (20 pts) + Tracker Tax (20 pts)

TTFB <200 ms = full marks. DOM >3000 or payload >300 KB incurs heavy penalties. Tracker scripts beyond 5 reduce score.

🏗️

Architecture & Trust

83/100 15 % of Global Score 🟢 High Confidence

🗺️ Sitemap & Robots

  • ✓ Sitemap declared in robots.txt → https://www.apple.com/shop/sitemap.xml
  • ✓ Googlebot allowed
  • ✓ GPTBot allowed
  • ✓ ClaudeBot allowed

🔗 Linking

129
internal links
1
external links
Good internal linking — helps crawlers discover content

🔒 Security & Trust

  • ✓ HSTS header (Strict-Transport-Security)
  • ✓ Content-Security-Policy header
  • ✓ HTTP status 200 OK (got 200)

♿ Accessibility Signals

  • ✓ HTML lang attribute → en-US
  • ✓ Meta viewport for mobile
  • ✓ Single H1 for screen readers
📐 How the Architecture Pillar score is calculated

Arch Pillar = Sitemap & Robots (30 pts) + Linking (25 pts) + Security (25 pts) + Accessibility (20 pts)

Having a valid sitemap, allowing AI bots, HSTS, and a good internal link count are the highest-impact items.

🏅 AI-Verified Trust Badge

Your site scores 62/100. Reach 80+ to unlock the green "AI-Verified" badge. Fix the issues below to improve your score.

AI-Verified badge for apple.com
Pending Audit — score below 80 threshold
<a href="https://seodiff.io/radar/domains/apple.com" rel="noopener"><img src="https://seodiff.io/api/v1/badge?domain=apple.com" alt="AI-Verified by SEODiff" width="280" height="52"></a>

💡 Paste in your site footer, GitHub README, or email signature. Badge updates automatically as your score changes.

� Deep Crawl Analysis 3 pages · Deep-10

Homepage ACRI
62
Single-page score
0
Consistent readability
Δ delta
Site-Wide ACRI
62
Avg across 3 pages · Range 59–64
Topical Cohesion
7%
Topical Drift
TF-IDF cosine similarity
Total Words
1950
Avg Bloat
81.3×
Ext. Citations
20
Page Type ACRI Token Bloat Words Status
https://apple.com/about
Site Map - Apple
pricing 64 43.4× 976 💰 Pricing
https://apple.com/contact
Contact - How to Contact Us - Apple
pricing 64 37.9× 692 💰 Pricing
https://apple.com/products
Apple
pricing 59 162.7× 282 💰 Pricing
🔗
Outbound External Citations
20 unique external domains cited across 3 pages
support.apple.com ×3
account.apple.com ×3
icloud.com ×3
apps.apple.com ×3
investor.apple.com ×3
locate.apple.com ×3
consultants.apple.com ×2
training.apple.com ×2
🔄 Re-Crawl & Update 📡 Track this Domain

Scores update automatically each month. Create a free account for on-demand re-crawls (3/month free).

🔌 API Access

Pull this data programmatically. All sub-page metrics are available via our public API.

curl https://seodiff.io/api/v1/deep10/domain/apple.com

Get your free API key — 100 requests/month included.

🔗 Similar news Sites

Domains with a similar tech stack, industry, and AI readiness profile to apple.com. Compare side-by-side.

Domain ACRI AI Score Tech Stack Token Bloat Schema
apple.com (this site) 62 76 Custom / Proprietary 5.4× 3
itools.info 62 77 Custom / Proprietary 5.4× 3 Compare →
ibook.info 62 77 Custom / Proprietary 5.4× 3 Compare →
globals-download.com 62 77 Custom / Proprietary 5.4× 3 Compare →
thinkdifferent.us 62 77 Custom / Proprietary 5.4× 3 Compare →
airport.us 62 77 Custom / Proprietary 5.4× 3 Compare →
Compare All 5 Similar Sites →
🩹

Remediation Patches

COPY-PASTE

Auto-generated code fixes tailored to apple.com. Copy and paste these into your codebase to improve AI visibility. These patches are mathematically proven to increase extraction accuracy →

Add FAQ Schema
Medium Impact ⏱ 10 min
FAQ schema lets AI models directly extract Q&A pairs. This is the easiest way to get featured in AI responses.
html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Apple?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Add your answer here — describe what Apple does in 1-2 sentences."
      }
    },
    {
      "@type": "Question",
      "name": "How does Apple work?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Explain the key features and how users interact with Apple."
      }
    }
  ]
}
</script>
📈

Projected Impact

ROI EST.

If you apply the patches above, here's the estimated improvement for apple.com:

Current Score
76
Projected Score
82
Improvement
+6 pts
Reduce token bloat +3 pts
Add FAQ schema +3 pts

*Estimates based on SEODiff's scoring model. Actual results depend on implementation quality.

📋 Data Export

Download scores and metadata for audits, client reports, or CI/CD pipelines. Exports contain computed metrics only (no copyrighted content).

All data is generated automatically and updated with each crawl. JSON exports contain scores and metadata only (no copyrighted content).

Is this your company?

Monitor your AI visibility score weekly and get alerted when changes happen.

Start Free →

🧭 Self-Diffing (Private Layer)

For owned domains, combine this world snapshot with private drift + regression history.
Template Drift
Track in My Site
Drift → Traffic Impact
In development coming soon
Regression Incidents
Track in My Site
Internal Linking
Deep Audit graph
Semantic Structure
GEO view in Deep Audit
Content Quality
Thin/duplicate tracking

🕒 History

Score over timeAvailable in My Site history
Drift eventsTemplate timeline + incidents
Drift → Revenue AttributionComing soon
Schema/rendering/extractability changesTracked per scan in project history

🧠 AI Citation Graph

How this domain is cited across the machine-readable web

18.9
AI-Trust
#184
Global Rank
89%
Percentile
149
Inbound AI Links
11
Outbound AI Links
48
Avg Inbound ACRI
29%
Invisible Backlinks
Top AI Referrers
Domain ACRI AI-Trust Direction
browsehappy.com 42 8.6 ← cites you
sportvision.cz 78 0.0 ← cites you
zakanyszerszamhaz.hu 74 0.0 ← cites you
juniorcouture.com 72 0.0 ← cites you
mephi.ru 70 0.0 ← cites you
thechristhospital.com 70 0.0 ← cites you
qaa.ac.uk 68 0.0 ← cites you
swe.org 67 0.0 ← cites you
rd.com 67 0.0 ← cites you
familyhandyman.com 67 0.0 ← cites you
View Full AI-Trust Leaderboard →