AI Visibility Gap Identified

intercom.io ranks well in traditional search but shows low AI extractability. Here's the analysis — and practical steps to improve.

intercom.io

Grade F

nextjs

gp-auto.com.ua

Grade A

cloudflare-pages

Assessment: AI Visibility Gap

intercom.io scores 22 ACRI while semantic competitor gp-auto.com.ua scores 84. Enhanced structured data may improve AI extractability.

Risk Factor: 105x Token Bloat + JS Rendering Gap

📊 Evidence Dashboard

Evidence Score

51/100

Composite (retrieval 50% + hallucination 30% + bloat 10% + rank 10%)

Retrieval Mismatch

67%

2/3 queries returned a competitor instead

Hallucination Rate

25%

6/8 fields extracted correctly

Token Bloat

105x

HTML tokens per useful content token

🔍 Shadow RAG Probe Results

Each query was run against our FAISS-indexed corpus of 100,000+ domains. The table shows who the retrieval pipeline cited as the top answer.

Query	Type	Top Retrieved	ACRI	Result
What is Intercom?	entity	gp-auto.com.ua	84	⚠ Mismatch
What features does Intercom offer?	product	intercom.io	22	✓ Match
best software solution for enterprise	comparison	gp-auto.com.ua	84	⚠ Mismatch

🔧 Remediation Checklist for intercom.io

Prioritized technical fixes to reclaim AI citation share. Total estimated effort: 1–3 engineering sprints.

1

Reduce 105x token bloat to under 3x

Your page sends 105 tokens of HTML for every token of useful content. AI crawlers waste context window on navigation, scripts, and boilerplate. Serve a clean semantic layer.

Impact: critical
```

<link rel="alternate" type="application/ld+json" href="/structured-data.json">

```

Add comprehensive JSON-LD structured data

Only 1 schema types detected. Add Organization, Product/Service, FAQ, and Breadcrumb schemas to give AI extractors ground truth.

Impact: high

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "intercom.io",
  "url": "https://intercom.io",
  "description": "..."
}
</script>

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