Issue: Canonical Variant Conflict High

Different URL variants of the same page declare conflicting canonical URLs.

What this means

Both example.com/page and example.com/page/ (or www vs non-www) exist and each claims to be the canonical version. Search engines receive contradictory signals about which URL to index. The JSON field is canonical_variant_conflict. Suppressed when fewer than 4 pages are sampled.

How to fix

  1. Choose one URL format as canonical (with or without trailing slash, www or not).
  2. Configure your server to 301-redirect the non-canonical variant to the canonical one.
  3. Ensure all internal links use the canonical format consistently.