World-Diffing (Benchmarks)
World-Diffing compares your site against other domains — competitors, industry peers, or the top 10,000 sites on the web. This tells you where you stand relative to the market.
- Compare tool — Side-by-side subscores for any domains: /compare
- Radar — Leaderboards and benchmarks from continuous crawling of thousands of domains: /radar
- Public reports — Canonical reports under
/radar/domains/DOMAIN: /radar/domains/stripe.com
Use World-Diffing to answer: "Are we better or worse than our competitors at AI visibility?"
Self-Diffing (CI/CD & Monitoring)
Self-Diffing compares your site against its own previous state. This catches regressions before they impact users or AI crawlers.
- CI/CD integration — Run scans in your deploy pipeline and fail the build if AI readiness drops: CI/CD docs
- Monitoring — Nightly scans that detect template drift and surface incidents: Monitoring docs
- Guardian — Monitor individual money pages for SEO-critical changes: /app/guardian
- Template Drift Timeline — Visualize how page templates change over time: /app/timeline
Use Self-Diffing to answer: "Did our last deploy break anything?"
When to use each
- Before launch: World-Diff to benchmark against competitors and identify gaps.
- During development: Self-Diff in CI/CD to catch regressions before deploy.
- After launch: Both — Self-Diff for regression monitoring, World-Diff to track competitive position.