Concepts

Understand the fundamental ideas behind AI visibility — how AI crawlers work, what they look for, and why it matters for your traffic.
DocsScan your site

Foundations

AI Visibility
What it means for your content to be visible to AI systems — and why it's different from traditional SEO.
AI Readiness Score
The 0–100 composite score that measures how well AI systems can crawl, render, and understand your site.
AI Crawlers
GPTBot, ClaudeBot, PerplexityBot and other AI user agents — who they are and how they work.

Content Quality Signals

Extractability
How much of your page is useful text vs. boilerplate — and why AI cares.
Token Bloat
When your HTML wastes tokens on navigation, scripts, and repeated markup.
Schema Coverage
How structured data helps AI systems understand entities, products, and relationships.

Rendering & Access

Ghost Ratio
The fraction of content invisible to crawlers because it requires JavaScript to render.
Rendering Type
SSR, SSG, CSR, ISR — how your rendering strategy affects AI crawlability.
Blocklist Risk
The risk of being excluded from AI training data due to restrictive crawl policies.

Economics & Monitoring

Crawl Cost
How page weight and complexity affect the cost for AI providers to index your site.
World Diffing
Monitoring how AI systems see your site over time — catching drift before it hurts traffic.